Category: SEO

Search engine optimization (SEO) is the process of optimizing your online content so that a search engine likes to show it as a top result for searches of a certain keyword. Let me break that down even further: When it comes to SEO, there’s you, the search engine, and the searcher.

  • Importance of SMO

    Importance of SMO’s in promoting a website:
    Social networking websites are gaining immense popularity in today’s scenario.
    SEO’s work to provide leading websites to employ the outlets for attracting traffic. They promote to the websites popularity and enhancing Search Engine Rankings for a website, adding value to the brand of the Company. SMO for any website has impact over the rankings for a website as these Search Engines acquire data from social media sites and showing them into search results.
    SMO for any website has impact over the rankings for a website as these search engines acquire data from social media sites and showing them into search results.
    In business, marketing is of high importance and it is usually considered as the prominent aspect of business strategy, large, medium and small companies rely on creative and innovative marketing tools. The online business need to sort out marketing tactics to achieve their targets and to market their products and services in an efficient manner. In this competitive online world, social media has become one thing that will last forever.
    It creates a unique identity of a website and helps in promoting the product or services offered by it in an efficient manner. It gives exposure to social media like Facebook, Twitter and adds an advantage to the SEO services being implemented to a website.
    Social Media Optimization is also called as social search engine in an efficient manner. In this competitive online world, social media has become one thing that will last forever.
    It creates a unique identity of a website and helps in promoting the product or services offered by it in an efficient manner. It gives exposure to social media like Facebook, Twitter and adds an advantage to the SEO services being implemented to a website.
    Social Media Optimization is also called as social search engine optimization. The main activities of SMO are undertaken with the intention to attract visitors to a website. It is website search friendly . In SMO, the content of a website is shared online.SEO service is the first phase of internet marketing and the SMO is the second phase in promoting e-branding.

    SMO

    Importance of SMO FCR Group
    Importance of SMO FCR Group

    There are two main activities in SMO.

    • First one is adding the contents of a website
    • And the second one is promotion of contents through promotional activities.

    There are many ways to optimize the contents in a website are through RSS feeds, images, videos, polling tools. There are many way to promote the content. They are blogging, commenting on blogs, forum postings, networking etc. when any website is promoted using social media as well as SEO services; it acquires better position in the Search Engine.

  • THE STRATEGY OF FCR GROUP IN CENTRAL LONDON

    FCR Group Ltd provides web design services in central London. The strategy put forward by FCR Group in Central London was to create unique copy for these listings, tying in with Google’s best practice guidelines.FCR is one of the world’s leading SEO Company. We are managing the most respected brands. FCR Groups delivers the best choice of content, combined with the best technology in the best environment.
    What makes us different?

     Our team is made up of industry-recognized experts
     We take a collaborative, interdepartmental approach to search marketing
     We invest in industry-leading tools and software

    Google has over 300 signals that it actively uses to assess the quality of your web presence. As such, it is however important to ensure that your SEO strategy is diverse and doesn’t rely on one or two tactics to manipulate your search visibility. We use the combined expertise of our teams to develop a strategy that aims to maximize accessibility, popularity and engagement.

    We combine technical solution and creative thinking to prioritize key actions so that we can deliver results quickly. All the strategies we designed are to provide you with search visibility that will last, ensuring you don’t fall victim to the next algorithm update or penalty roll-out.
    We have a fantastic reputation within the competitive search industry and have a track record of delivering award winning results, even in highly competitive industries. Results are mostly driven by our expertise, with each member of the team empowered and challenged to become an expert in their chosen discipline.
    We also take advantage of insights of industry-leading technology, developed internally by our Product Development team, which gives us transparent performance reporting, insights into market share and an ability to spot algorithm changes faster than any other software on the open market.

    Listings in advance to build SEO authority prior to interaction design– Include search terms within the copy to target long-tail keywords as well as short-tail
    – Ensure your content is as descriptive as possible to cater for different user intents
    – Rewrite and rework descriptions to avoid any duplicate content issues from Google’s Panda algorithm
    – Extend length of each listing to avoid thin content issues